Privacy Policy
Who We Are
This website is operated by The Natural Funeral, Inc., the company behind the TerraCare Partner Program. Our principal place of business is in Lafayette, Colorado. You can reach us at info@thenaturalfuneral.com.
Information We Collect
We collect information you provide directly to us, including when you:
- Submit a "Get Started" inquiry form
- Contact us by email or phone
- Subscribe to updates or resources
This may include your name, funeral home or business name, email address, phone number, state of operation, and any notes you include in your message.
We also collect standard website analytics data — including pages visited, time on site, referring URL, and browser type — through third-party analytics and marketing tools, which may include Google Analytics, HubSpot, and Meta (Facebook) Pixel. These tools may use cookies or similar technologies to collect this information. We only activate these tools after you have given your consent through our cookie consent banner.
Cookies and Tracking Technologies
We use cookies and similar technologies to operate this site and, with your consent, to understand how visitors use it. Our cookies fall into two categories:
- Essential cookies — Required for the site to function. These include cookies that remember your cookie consent preference. They cannot be disabled.
- Analytics & Marketing cookies — Used to measure site traffic, understand visitor behavior, and assess the effectiveness of our marketing. These may include Google Analytics, HubSpot, and Meta (Facebook) Pixel. These cookies are only activated after you provide consent via our cookie consent banner.
You can change your cookie preferences at any time by clicking "Cookie Preferences" in the footer of this site. Declining analytics cookies will not affect your ability to use any feature of this site.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiry and schedule follow-up conversations
- Send you resources, guides, or program updates you have requested
- Improve this website and our program materials
We do not sell, rent, or share your personal information with third parties for their marketing purposes.
Data Retention
We retain your contact information for as long as necessary to fulfill the purposes above, or as required by law. You may request deletion of your data at any time by emailing us.
Your Rights
You have the right to access, correct, or delete your personal information. To exercise any of these rights, contact us at info@thenaturalfuneral.com.
Security
We take reasonable technical and organizational measures to protect your information. No method of transmission over the internet is completely secure, so we cannot guarantee absolute security.
External Links
This site contains links to third-party websites (government regulatory sites, research sources, partner resources). We are not responsible for the privacy practices of those sites.
Changes to This Policy
We may update this policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of this site constitutes acceptance of the updated policy.
Contact Us
Questions about this privacy policy? Email us at info@thenaturalfuneral.com or visit our Get Started page to speak with our team directly.